Our Story

Evelyn - Founder and CEO

I founded LINE Cosmetics to create beauty with reason: effective, vegan skincare and cosmetics that are affordable and accessible to all women.

An amazing team of passionate individuals who share this mission grew out of it, and we work tirelessly to develop innovative formulas to deliver the very best products to help women feel beautiful in their own skin.

Timeless beauty for everyone

We firmly believe that just because a product is expensive doesn’t mean it works. That's why we blend the best of nature and science to transform skin for the better.

Our goal is to help everyone feel beautiful in their skin, so they can get on with their lives, knowing that we are taking care of their skin.

Beauty that creates communities

We are more than just a beauty brand - it's a community. We believe that beauty is about so much more than just looking good on the outside; it's about feeling confident, empowered, and connected to the world around us.

That's why we have made it our mission to create a brand that brings people together, and that celebrates the beauty of diversity and inclusivity.

Uniting passion and expertise

As we continue to grow and evolve as a brand, I am excited about the future of LINE Cosmetics.

With our amazing team and our commitment to creating beauty with reason, I know that we will continue to deliver the very best to our customers and help women all over the world feel beautiful in their own skin.